Smart Growth: Finding the Right Sales Mix

Moderator: Todd Bingham, Utah Manufacturers Association | Panel: Rob Despain, Petersen Inc. | Joel Clark, Kodiak Cakes | Daren Cottle, Jas. D Easton, Inc.

It’s simple: To increase profit from your product, you have to sell more of it. In the age of online sales and growing third-party retailers, how can you expand your sales without undercutting your e orts? Learn from top manufacturers how to diversify your sales mix and avoid channel conflict while increasing your bottom line.